Deecision
Use case · Prospecting

Your best prospects are already in your files

Around every client sits a network of partners, co-directors and relatives. Most are not your clients. None appears in your CRM.

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What the platform detects

The real network, not the declared one

Co-directors, co-shareholders, family ties, rebuilt from official registries rather than an onboarding form.

Three circles of proximity

Personal, business, extended. Each crossed with client or non-client status, and valued in estimated wealth.

Wealthy prospects in the first circle

Non-clients in the closest circle, with their estimated wealth and the client who bridges to them.

What the banker gets

  • The named list of non-clients in the network, ranked by estimated wealth
  • The client who bridges to them, and the nature of that link
  • Personal, business and extended networks kept distinct
  • A referral approach rather than a cold call

Why timing decides everything

A referred prospect costs a fraction of a cold-acquired one, and arrives with an implicit recommendation. Referral is not decided in a sales meeting: it is industrialised from network data.

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